MIKE AND IKE® Welcome Back Two Popular Retro Flavors: ROOT BEER FLOAT and COTTON CANDY

MIKE AND IKE welcome back to undeniable delicious flavors, Cotton Candy and Root Beer Float. Bring back the nostalgia of when you were a kid and show yours the deliciousness that awaits them.

About the Company: The Just Born candy tradition actually began in 1910 when Sam Born emigrated to the U.S. from Russia. A candy maker by trade, Born used innovative technology to produce chocolate sprinkles, known as Jimmies, and the hard chocolate coating for ice cream bars. In 1916, Born invented a machine that mechanically inserted sticks into lollipops. In 1923, Born opened a small candy-making and retail store in Brooklyn, New York. He marketed the freshness of his line of daily-made candy with a sign that declared, “Just Born.” Not long after opening the Brooklyn store, Born invited his brothers-in-law, Irv and Jack Shaffer, to join him in the business. The company thrived in spite of the economic depression of the 1930s and, in 1932, moved its operations to an empty printing factory in Bethlehem, PA. The company continued to grow, aided by several key acquisitions. In 1935, Just Born acquired the prestigious Maillard Corporation, well known for elegant hand-decorated chocolates, crystallized fruits, Venetian mints, jellies and “the best bridge mix in the country.” In 1953,

Just Born acquired the Rodda Candy Company of Lancaster, PA. Although Rodda was best known for its jelly beans, it also made a small line of marshmallow products that included a popular Easter Peep that was made by laboriously hand-squeezing marshmallow through pastry tubes. Sam Born’s son, Bob, who had joined the company in 1946, helped mechanize the marshmallow forming process and Just Born has become the world’s largest manufacturer of novelty marshmallow treats. Other popular products have been introduced over the years; including MIKE AND IKE® chewy fruit flavored candies in 1940, spicy, cinnamon-flavored HOT TAMALES® in 1950, TEENEE BEANEE® gourmet jelly beans in 1977, and sour ZOURS® in 1999. Under the current leadership of Co-CEO’s Ross Born and David Shaffer, Just Born acquired Goldenberg Candy Company, makers of PEANUT CHEWS® and CHEW-ETS®, in 2003. Today, Just Born products are exported to many world markets and the candy is available to more than 1.5 billion people worldwide. (info from website)

What did my family and I think:  These Mike and Ikes were a huge hit. If you didn’t like one of them, you were sure to like the other. They have so many varieties, that there is something for anyone to love. The Root Beer Float seemed to be the favorite with my husband and myself. They were so delicious. They have that bite that root beer has to offer with the mellowness of the vanilla like the ice cream. Out of my five children, three of them liked this flavor as well. The other two aren’t fans or root beer to begin with, so I expected them to not like these because like I stated, they really do taste like a root beer float. The Cotton Candy was a huge hit with the kids. Every single one of them loved the flavor they had to offer. To me, if these were warmed up somehow, it would remind me of being at the Circus and getting that fresh spool of cotton candy. The flavor of these were spot on! To me, eating these were better than the original because there is only 140 calories per serving and 0g saturated fat.When I told friends these were back, many went running to the store to stock up on these, that’s how delicious these truly are.

MIKE AND IKE® COTTON CANDY and MIKE AND IKE® ROOT BEER FLOAT will be available for a limited time only starting January 2015. Both flavors come in a 5-oz. box with a SRP ranging from $1.00-$1.39. They are even in their original retro desgined boxes!

For more information about this wonderful company, please feel free to visit them on their website located here. Also, feel free to watch them on social media to stay informed on promotions and products.

“We are very excited to bring back COTTON CANDY and ROOT BEER FLOAT,” says Koren Ivie, Brand Manager for MIKE AND IKE®. “We hope this will inspire wonderful memories from our loyal fans and introduce a new group of MIKE AND IKE® lovers to these favorites from the past.”

This product was received in exchange for an unbiased review. Some images are from the company website.

GIVEAWAY TIME!!!! We are giving away two boxes of each flavor to one lucky winner. Entrants must be U.S. residents. I am hosting this giveaway and the company will send you your prize. Winner will need to subit to me the name, address, phone number, as well as e-mail address. I wish you all good luck!

To enter, tell me in the comments, which one is your favorite if you have tried them? Did you try them when they were first launched? Sharing is caring, please share this giveaway. Each person will be assigned a number and winner will be chosen from random.org. Keeping it simple for you all tonight! Good luck!!

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